build a stronger, fitter, leaner body in 12 weeks - without extremes

Structured hybrid strength + conditioning for busy women

3–4 sessions per week · 45–60 minutes · Real progress, no burnout.

Join Project Everyday Athlete

who this is for

You train — but progress feels inconsistent.

This program is for you if:

  • You want strength + fitness, not exhaustion

  • You want to look leaner without dieting or resets

  • You’re done guessing what to do in the gym

  • You need a plan that fits work, kids, and real life

Join Project Everyday Athlete

Not sure if this is the right fit?

If you’d rather talk it through first, you can book a short clarity call and I’ll help you decide if this is the right next step.

Book a clarity call

the promise

In 12 weeks, you will:

  • Lift with more confidence and control

  • Build steady fitness without training 6–7 days

  • Feel athletic again — not flat or run down

  • See changes in how your body looks, feels, and performs

This is performance-first training.

Body recomposition is the outcome — not the obsession.

Join Project Everyday Athlete

what you get

 

    • 3–5 day split options so the plan fits your week

    • Progressive strength cycles so improvement is clear and measurable

    • Purpose-built conditioning to build fitness without blowing up

    • Movement quality focus on lifting mechanics, pacing, and efficiency

    • Warm-ups, regressions, and cues so sessions feel safe and repeatable

    • 45–60 minute sessions so consistency is realistic

    You’re not just doing workouts.

    You’re following a system.

    • Weekly check-ins so adjustments happen fast

    • 3× 1:1 coaching calls so you never feel stuck

    • Injury modifications and life-load tweaks to keep momentum

    • Clear performance metrics so progress is visible

    This is coaching — not just programming.

 
Join Project Everyday Athlete

REAL RESULTS FROM WOMEN LIKE YOU

  • visible body recomposition + +13 reps on a 12 kg goblet squat

    - AIMEE

  • –10 sec on a 1 km row, stronger and more confident

    - ELLIE

  • +30 kg deadlift in 12 weeks

    - JESSE

  • –10 sec on 1 km row with steadier pacing

    - KRISTY

  • from assisted movements → full burpees in 6 weeks

    - PETA

No obsession with the scale.

Just bodies that move and perform better.

Join Project Everyday Athlete

REAL PERFORMANCE PROGRESSION

STRENGTH EXAMPLE – Jesse’s Deadlift Progress

CONDITIONING EXAMPLE – Kristy’s 1000m Row Improvement

TESTIMONIALS

  • “I LOVE this type of training. Your programming builds strength for life — you push, challenge, and create strong women. I’m getting back to my best self and I love this for me!”

    -Linda

  • “Training with you is the best thing I’ve done for myself. You hold me accountable, push me when I need it, and make workouts fun but still challenging.”

    - Kristy

  • “I finally feel stronger and fitter — I can do things I haven’t done before.”

    - Ellie

  • “I’m fitter than I’ve ever been.”

    - Jessica

  • “As a busy business owner I needed something simple and effective. This gave me structure, variety, and workouts I can actually stick to. I’m fitter, stronger, and more confident than I have been in years.”

    - Peta

  • “I’ve tried every type of training and always ended up burnt out or bored. This is the first time I’ve stuck with something because I’m seeing progress and enjoying it.”

    - Lauren

  • “I’m actually enjoying training again. My energy is higher, recovery feels easier, and I’m finally seeing changes in my body.”

    - PHOEBE

THE DIFFERENCE

This is not a weight-loss challenge.

It’s structured training that improves performance — and changes how your body looks, feels, and functions as a result.

Strength is the foundation.

Conditioning supports it.

Consistency does the work.

Join Project Everyday Athlete

meet your coach

I’m Alanna — a strength & conditioning coach who helps busy women train smarter, get stronger, and build confidence through structure, not extremes.

I’ve coached women through rebuild phases, injuries, busy seasons of life, and long-term progress — without burnout or gimmicks.

My approach blends progressive strength, smart conditioning, and simple habits that actually stick.

I don’t coach quick fixes.

I coach systems that last.

$695

upfront payment

$249

3 monthly payments

Price increases to $997 from February 1st.

SIMPLE GUARANTEE

-

SIMPLE GUARANTEE -

Follow the plan for 30 days.

If you don’t feel stronger or fitter, I’ll rewrite your program and coach you 1:1 for a week to fix the block.

Join Project Everyday Athlete

You don’t need another reset.

You need training that respects your life — and actually works.

Project Everyday Athlete builds strong, fit, confident women without extremes.

Join Project Everyday Athlete

PROJECT EVERYDAY ATHLETE

PROJECT EVERYDAY ATHLETE

Still Have Questions?

  • 45–60 minutes.

  • Yes. If you train at home, I can modify the program — but the program is built with gym access in mind.

  • Dumbbells, barbells, kettlebells, cable machines, cardio machines, and basic functional equipment.

  • The program is flexible — you won’t fall behind. I help you adjust around life.

  • I give modifications, regressions, and alternative movements for anything you can’t do.

  • Real progression. Real coaching. Real structure. No random workouts. You’ll know exactly what to do every week and why.

  • Yes — weekly check-ins inside Everfit + 3x 1:1 coaching calls.

  • Yes — movement, training, conditioning, and hybrid training modules delivered inside Everfit.

  • No refunds — but if after 4 weeks it’s not the right fit, we can end your program there. You’re not locked in for life.

You’re already doing the work.

Get the results you should be getting.

Let’s build the athlete you know is still in you.

Start your program

Contact Us

Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!